It seems like no matter how hard they try, plus-size women still face heartbreaking amounts of adversity when trying to break into the world of fitness. One activewear brand just hired a model who wants to change that. And they’re even getting involved in the fight themselves.
Academy Sports and Outdoors has chosen plus-size Instagram fashion model Anna O’Brien as the new face of their ‘BCG’ line, which runs up to size 3X for women.
The New York-based O’Brien has struggled with maintaining a fitness regime herself over the years. And blames some of the anxiety she felt towards working out with a lack of available and affordable wear in her size.
Though O’Brien rocked a sporty photo shoot that has now attracted more than 13 thousand likes, not everyone watching had something nice to say.